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ADC CONCEPT WORK

This is the start of my career in design, where I focused conceptualizing for brands specializing in outdoor or athletic end uses. Early on I did some soft good work and brand design, but I eventually transitioned on to outsole and concept work for Spira, Quabaug (Vibram), Wolverine and Michelin. I also had the opportunity to work with European brands Lowa and Asolo, where I traveled to Europe to help develop a few programs. I rounded out my experience at ADC working on cleated product for Brine, Warrior, Diadora and New Balance.